Jurlique

The top-tier French skincare brand Jurlique launched its new skincare product line in 2020. The brand showcased the efficacy and ingredients of its latest product to the public through social media advertising. I contributed by designing the campaign visuals, social media posts, and videos for the brand.

Duration
2 weeks (2021)
Role
Visual Designer, Motion Designer, Project Manager
Core Responsibilities
Visual Design, Motion Design, Storyboard, Project management

Overview

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Objectives

To meet the client's needs by increasing the exposure of the new product on social media after its launch.

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Role & Deliverables

I worked directly with the client to pitch campaign ideas and design solutions for their website and social media to promote their latest product. Additionally, I was responsible for end-to-end visual and motion design.

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Challenges

How to translate the visual and design work into tangible visual results.

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Outcome and Impact

In conjunction with advertising efforts, the Instagram posts received a total of 16,567 impressions within one week. The account's reach increased by 6.4% compared to the previous week.

Design Process

VIsual

Motion

Feel free to reach out  💬
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