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Hi ๐Ÿ‘‹ I'm Cassie, a Product & Visual Designer with over 9 years of experience crafting intuitive and impactful user experiences.

My background spans advertising agencies, e-commerce platforms, and online learning products, allowing me to blend strong visual storytelling with user-centered design.

Currently, Iโ€™ve worked on childrenโ€™s online learning platforms as a Product Desgner, refining my ability to create engaging and efficient experiences.

Previously, at KKday, I optimized internal systems, reducing global marketing personnel costs by 60%. My expertise lies in product design, visual design, cross-team collaboration, and design for e-commerce and learning platforms.

I'm always eager to create thoughtful, user-focused solutions. Letโ€™s connect and build something amazing together ๐Ÿ’œ

Experience

User Experience Designer

๐ŸŽ“ E-learning

Optimized and iterated the website experience through A/B testing, increasing conversion rates by 7%.

Graphic Designer

๐ŸŽจ Digital marketing agency

Delivered high-quality design content for advertising campaigns. Created design solutions for brand visual identity and website design.

Product Designer

๐Ÿ– online travel e-commerce

Streamlined the billing process, cutting down the time it takes to complete billing tasks by 60%. Optimized email experience across desktop and mobile with modular components, reducing design and development costs by ย 30%.

Senior Visual Designer

๐ŸŽจ Digital marketing agency

Managed strategy and designed high-profile digital and print visuals for clients across various industries, including beauty and e-commerce brands.

I specialize in

User interface (UI)
User experience (UX)
Visual Design
Design Strategy
User Research
Motion Design
Editing

Outside of work

I'm an avid concert-goer, mountain climber, J-Pop music enthusiast, aviation spotter, figurine collector and the hero from The Legend of Zelda. Life is short, so I enjoy exploring all sorts of worlds and immersing myself in them. For example, I explore my passion on baking during the COVID lock down and invented the all time favorite recipe of cinnamon roll. If you have any hobby suggestions, I'm down to try!

King Gnu Live Tour 2023, Osaka
Best Cinnamon Roll in the World
Airbus A321 of Eva Air
Mount Elephant, Taipei
Alexandros Live Tour 2022, Tokyo
My all time favorite game
Airbus A380 of Emirates
Team Levi Forever
Yangmingshan, Taipei
First Cupcake ๐Ÿ“